The Pilot Report is a blog series which details some of the stuff our pilot companies have been working on. This week our post is from the 12 Mile Radius blog. Click here or the tile of this post to visit the 12 Mile Radius website. 

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So we’ve been kind of MIA over the past few weeks. This is mainly due to the fact that we’ve really been trying to figure out where we’re going with this company. We’ve decided to take a slight detour down the path of least resistance (that of making a microgame) in order to help us achieve our longterm goal of making a macrogame in order to change the mobile phone gaming industry.

But wait! What are microgames and macrogames?! Who knows? We do. We’ve coined the terms to help us and our customers understand the difference between where the mobile gaming industry is now and where we want it to be after our 2nd game launches. A microgame is a small game that is played for maybe 5-10 minutes, you make a lot of progress in that small amount of time, and you don’t think about the game again for a while, for example, Angry Birds, Plants vs. Zombies, etc. While these are great games, we want to take mobile phone games one step further into the land of macrogames.

Macrogames are big, expansive games that can (and we emphasize the word can) be played for long periods of time. This includes things like Final Fantasy, World of Warcraft, and Kingdom Hearts. This is where we think the mobile phone gaming industry is lacking (or, at least, it’s lacking in good macrogames).

All that aside, the main point of this post is to let you all know we’re back in black and we’re taking off again. We’re going to start off with a microgame in order to generate some revenue so that we can fully accomplish our goal of making a macrogame on a mobile phone.

On a side note, Greg got a haircut.

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